82% of Renters Want More Fee Transparency

Industry News,

The most recent Biennial Online Renter Study by SatisFacts Research, which measures resident sentiment, has revealed that 82% of renters want more information on mandatory fees beyond the advertised rent. Residents noted pet fees and deposits; application fees; rents and specials; and current availability of apartments as top priorities when searching online.

Information about the apartments, facilities and location, and ease of communication with community staff ranked highly in addition to floor plans/design and photos of the apartments and community. Most surveyed residents (63.7%) said that online reviews for their current community were a contributing factor in their leasing decision.

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