Back to Events

Giving Prospects The Final Rose

Webinar Wednesday Session

Wednesday, February 25, 2026
2:00 PM - 3:00 PM (EST)

* Registration open until 2/23/26 at 5:00 PM (EST)

Event Details

In today's leasing world, prospects have plenty of choices and every community is competing for their final rose. This engaging session equips leasing professionals with the strategies to make their property stand out, build instant connections, and secure lasting commitments.

Through the lens of confidence, creativity, and consistency, participants will learn how to transform first impressions into lasting impressions, avoid being eliminated, and deliver tours and follow-up that feel unforgettable.

KEY TAKEAWAYS

  • How to position your community as the top choice in a crowded market.
  • Techniques for creating memorable first impressions that win trust and attention.
  • Follow-up strategies that prevent ghosting and move prospects from just looking to "I'm in".
  • Ways to turn your leasing journey into a story prospects want to be part of.

REGISTRATION + CANCELLATION POLICY

Registration
Must be made by the deadline published for each event on the GCAA’s website.
Cancellations
Must be received 72 hours in advance to membersvcs@greatercaa.org
NAA Education Courses
Cancellation in writing at least 14 days prior to initial scheduled class to membersvcs@greatercaa.org
GCAA Events
No-shows and late cancellations will be responsible for payment.
QUESTIONS
Director of Education, Melody Adames at melody@greatercaa.org