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CALP: Certified Apartment Leasing Professional

CALP: Certified Apartment Leasing Professional

Tuesday, March 26, 2024 at 10:00 AM (EDT) to Thursday, April 25, 2024 at 1:00 PM (EDT)

* Registration open until 3/19/24 at 9:00 AM (EST)

Event Details

The 2024 CALP Schedule

Virtual Orientation: March 26

In-Person: April 3, 4, 9 ,11, 25(GCAA - Loebsack & Brownlee Education Center)


March 26: 10am - 11am

April 3: 9:00am - 5:00pm

April 4: 9:00am - 5:00pm

April 9: 9:00am - 5:00pm

April 11: 9:00am - 1:00pm

April 25: 9:00am - 1:00pm


Attendance required for all sessions.


$535 for GCAA Members

$810 for Non-Members

Payment Policy

Tuition must be paid in full 2 weeks prior to the class start date. 

GCAA Members may take advantage of the Easy Pay Installment Plan, which breaks your tuition for CALP into 4 payments. Please email Lonnie Harris for additional details.

High School Student & Veteran Discount: GCAA offers 15% off to high school, college students and Veterans. 

Cancellation Policy

No Cancellations & No Refunds will be available for any NAAEI Credential courses. No-shows will be responsible for full tuition.                                                                                 

Late registrants (up to 3 days prior to class) will incur a $50 fee for rush shipping of course materials.

Registration Deadline

Two weeks prior to the start of class.

  • Relevant Laws and How to Apply Them
  • Why your Competition Matters
  • Sales Process & Building Relationships
  • Effectively Meeting the Needs of Your Residents
  • Marketing & Maintaining your Community
  • Bringing in New Residents
  • Market Analysis for Leasing Professionals 

You'll learn about:

  • Using technology to generate traffic
  • Measuring and managing your community’s reputation
  • Inspecting the leasing center, tour route, model units, and vacant apartments
  • Researching the competition while building relationships with competitors
  • Compiling a comprehensive community resource tool
  • Creating effective marketing plans
  • Relationship sales process and evaluating personal sales performance
  • Evaluating a prospect’s commitment level and overcoming objections
  • Preparing prospects for the next steps in the rental process
  • Applying fair housing laws and communicating rental criteria
  • Qualifying prospective residents according to rental policy
  • Preparing and reviewing leases with new residents
  • The move-in process
  • Responding to resident issues and maintenance requests with appropriate follow-up
  • Building relationships with residents and creating a sense of community
  • Reporting incidents, maintaining documentation, and taking corrective action
  • Maximizing revenue and operational efficiency
  • Securing and processing lease renewals
  • Conducting a market analysis

Cancellations must be received in writing 72 hours in advance to to qualify for a refund.
No-shows will be responsible for payment.
Direct questions to Director of Education, Melody Adames,

Meal Sponsorships Available!