Liz Newkirk

Elizabeth (Liz) Newkirk (she/her) is the Director of Brand Advancement at Loebsack & Brownlee, PLLC in Charlotte, NC. Originally from Atlanta, GA, she has a background in digital marketing and analytics and is a co-founder of human-focused strategies in the Southeast. Liz holds a degree in Business with a specialization in Marketing from Johnson C. Smith University and several certifications, including those in Organizational Culture and Diversity and Equal Employment Opportunity from Arizona State University and the EEOC. At Loebsack & Brownlee, Liz has launched initiatives such as the Lecture in Law & Humanities Series at Clemson University, which highlights social injustices, and the LB Against Domestic Violence Campaign, raising over $10,000 to combat violence. She has also facilitated partnerships with well-known national brands. A respected speaker and leader, Liz was the first Woman of Color to serve as President of the Suppliers Council for the Greater Charlotte Apartment Association (GCAA) and currently holds roles on the GCAA Board of Directors and as Chair of the Education Foundation Board. Liz has won the Social Media of the Year award eight times and received multiple honors, including the 2021 GCAA Volunteer of the Year and the 2022 Triangle Apartment Association DEI Champion of the Year, and most recently, NAA Leadership Lyceum Inductee for 2026. She was recognized in the “Top 50 Women to Know in North Carolina” by KNOW Women Media in 2024. Outside of work, Liz enjoys dancing, her dog, and coffee with cinnamon roll creamer.